Full title, Alan Sugar: The Amstrad Story. Year of release, Filename, Size, Type. , 67,, (Scan of the book cover). Amstrad is a British electronics company. As of , Amstrad’s main business is manufacturing Sky UK interactive boxes. Amstrad was founded in by Alan Sugar at the age of .. () hardback ISBN ; Thomas, David. Alan Sugar: The Amstrad Story (), paperback ISBN Results 1 – 20 of 20 The Amstrad Story by SUGAR, ALAN & THOMAS, DAVID and a great selection of related books, art and collectibles available now at.

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Amstad first electrical product was the Amstrad amplifier, which Sugar would describe later as “the biggest load of rubbish I’ve ever seen in my life. In other projects Wikimedia Commons.

Patricia Denise marked it as to-read Dec 16, Amstrad has also produced a variety of home entertainment products over their history, including hi-fi, televisions, VCRsand DVD players. Please update this article to reflect recent events or newly available information. Published January 1st by Trafalgar Square Publishing. His brilliant idea was to put everything together into what looked like a tower rack but already wired up.

A single unit built to look like a collection of separates was cheaper to build.

December Amztrad how and when to remove this template message. His farther worked as a tailor and Alan, by all accounts, was a fairly unremarkable child. Amstrad was founded in by Alan Sugar at the age of Brentwood, EssexUnited Kingdom.

Alan Sugar: The Amstrad Story

Amstrad entered the market in the field of consumer electronics. Having supplied BSkyB with hardware since its inception inmarket analysts had noted the two companies becoming increasingly close. Preview — Alan Sugar by David Thomas. Youssif rated it it was amazing Dec 12, On 7 April Amstrad announced it had bought from Sinclair Research ” During the s they were at the forefront of low-priced hi-fi, TV and car stereo cassette technologies.


Amstrad expanded to the marketing of low cost, low quality amplifiers and tunersimported from the Far East and badged with the Amstrad name for the UK market. There are no discussion topics on this book yet. Yannick marked it as to-read Aug 01, On leaving school his first job was with the Civil Service, processing statistics.

Amstrad – Wikipedia

Unsourced material may be challenged and removed. InAmstrad released the first of its combined telephony and e-mail devices, called the E-m iler. The console, based on the Amstrad Plus hardware, was a complete commercial failure, because it used outdated technology, and most games available for it were straight ports of CPC games that could be purchased for much less in their original format.

It was first listed on the London Stock Exchange in Melanie Foster rated it it was ok Apr 22, Paul marked it as to-read Nov 14, Archived from the original on 6 August He and a friend decided to sell TV sets.

Not only the best Sugar biography out there, but a great book on its own, too. Wikimedia Commons has media related to Amstrad. It was announced on 2 July that Sugar had stepped down as Chairman of Amstrad, which had been planned since BSkyB took over in Trivia About Alan Sugar: There is more than one author in the Goodreads database with this name.

Published to coincide with the 10th anniversary of the flotation of Amstrad, this book tells of Alan Sugar’s rise from selling car aerials from the back of a van in the East End at 21, to become, according to Rupert Murdoch, probably Britain’s greatest entrepreneur and one of the richest men in Britain.


Alan Sugar believed that this was more than the average user wanted.

Alan Sugar: The Amstrad Story by David Thomas

In the UK Amstrad was the first company to look at computing with an eye to producing something cheap and cheerful and in doing so they revolutionised the computer marketplace. After covers and plinths he moved into amplifiers.

This was followed by the E-m iler Plus inand the E3 Videophone in However, due to a problem with the Seagate STR hard disk shipped with the PC model, these had to be recalled and fitted with Western Digital controllers. They would pick up some broken sets by the batch, fix them and sell them on. Open Preview See a Problem?

This article needs additional citations for verification. Lower prices were achieved by injection moulding plastic hi-fi turntable covers, undercutting competitors who used the vacuum forming process.

Electronics companies established in Home computer hardware companies Electronics companies of the United Kingdom Computer companies of the United Kingdom Amstrad Companies formerly listed on the London Stock Exchange Companies based in Brentwood, Essex establishments in England. In the UK Alan Sugar’s Amstrad was the first company to look at computing with an eye to producing something cheap and etory and in doing so they revolutionised the computer marketplace.

Travelling around London he sold tape recorders to all of the hi-fi stores. Much, much better than Sugar’s own autobiography though of course it covers a much shorter span of his life.

Retrieved from ” https: Mihailo added it Mar 28,